Recent Projects

Check out what else we’ve been working on.

TwinSpires Rebrand and Launch Into Michigan

TwinSpires Rebrand and Launch Into Michigan

TwinSpireswas set to launch into Michigan with a new brand ambassador and as a sports betting and igaming operator for the first time…

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SportsHi Scholarship

SportsHi Scholarship

SportsHi, a platform that connects student athletes with colleges, partnered with NBA star Andre Drummond to offer a $5,000 scholarship…

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Sports Influencers

Sports Influencers

BetAmerica was a new brand that needed to establish trust and build awareness among sports fans and potential sports bettors.

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Expert Picks

Expert Picks

BOC was set a challenge to create monetizable content for Churchill Downs’ horse racing wagering brand, TwinSpires.

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2020 Kentucky Derby

2020 Kentucky Derby

The Kentucky Derby is the third most recognized sporting event in the U.S., but the 2020 version was like none other before it...

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SportBLX Digital Campaign

SportBLX Digital Campaign

SportBLX offered the public a unique opportunity to invest in Triple Crown aspirant Max Player, and we helped them raise awareness and capital through a content-led digital campaign.

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Our Clients

  • Churchchill Logo
  • Kentuchy Logo
  • Twinspires Tb
  • Betamerica Tb
  • Brisnet Logo
  • Igotit Tb
  • Sportblx Logo
  • Sportshi Logo
  • Wgc Sports Tb
  • Stats Inisider Logo

Customer Testimonials

  • BOC’s deep understanding of the wagering landscape, combined with their passion for ambitious content creation, makes them the perfect partner agency. They have become an invaluable extension of our marketing team, and they are constantly providing fresh ideas and strategies that allow us to build successful campaigns across a wide range of market segments.

    Sean Phinney
    VP Marketing, Online Gaming, Churchill Downs.
  • We developed a great partnership with BOC and their dedication was evident throughout the entire engagement. Gen Z is an extremely difficult group to build loyalty and trust with, especially through content! BOC helped develop our strategy and curate a unique message to connect with our younger audience.

    Alexander Miles
    Founder & CEO, SportsHi