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Individual Brand & Offer TVC's From One Day Shoot


Project SummaryThe Homegrown Bookie – TVC & Brand Campaign

BOC was one of three agencies to pitch for the BlueBet account, and after being handed a thorough brief from their internal marketing team, we made a strong pitch that enabled us to secure them as a client.

The campaign centered around BlueBet’s signed talent in much loved actor, commentator and ex-rugby league player Matt Nable – the idea itself being an evolution, rather than a re-invention, as we brought to life the Aussieness and relatability of the BlueBet brand.

The TVC execution a true ode to the uniqueness of heading to the footy Down Under.

Find more video content from this campaign and more on our YouTube Channel: www.youtube.com/@bocagency

For full access to BlueBet Australia to Bet on sports & racing markets with your True Blue Aussie bookmaker click here: www.bluebet.com.au